Proof of Work
Real Rooms. Real Impact.
“I take the results very seriously, but I don't take myself too seriously.”
- Kristin
NOTABLE EXPERIENCE
Event Leadership & Production
Built and launched Swan Bitcoin's events department from the ground up
Launched Pacific Bitcoin, Swan's first-ever multi-day conference. Event Director 2022–2024, leading production, sponsorship, branding, ticket sales, and attendee experience
Event Director, Bitcoin Week Los Angeles (2024)
Orchestrated Swan Bitcoin's In-Person All-Hands Meetings (2022 & 2023)
Webinar Strategy & Execution
Launched and led Swan Bitcoin's webinar program from inception: strategy, production, and ongoing execution
Designed webinar systems that convert, turning education into pipeline and sales
Sponsorship Strategy & Management
BTC Conference sponsorship strategy and management across six consecutive years (2022–2026) representing Swan Bitcoin, Abundant Mines, and Simply Bitcoin
High-end VIP receptions and dinners across premier events, including MicroStrategy World, BTC in DC, BitBlockBoom, Bitcoin Is For Everyone, and The Bitcoin Conference (2022–present)
Client & Investor Events
Oversaw 1–4 monthly events for high-net-worth clients and investors, delivering premium brand experiences at the intersection of Bitcoin and community
Results That Speak
for Themselves
A tech corporation needed their webinar to do more than educate, it needed to sell. We redesigned the system and it added $20M in quarterly sales for a new product line.
A professional development company in the automotive space was leaving money on the table at every talk. We overhauled their approach and they saw a 100%+ increase in sales from speaking.
A fintech company's webinar was generating interest but not leads. We rebuilt the strategy. Lead generation jumped 300%.
A client wanted a live event that would change their trajectory. We designed and executed a 3-day experience that generated more revenue in three days than their typical annual sales.
We produced a multi-day live event that didn't just build the client's reputation, it facilitated a billion-dollar business deal.
And we've designed private event series that generated new leads, deepened client loyalty, and attracted new investors — all from experiences people actually wanted to attend.
Meet The Mind Behind The Results
I'm Kristin Thompson, and I've spent 15+ years helping companies turn live events, webinars, and talks into real revenue. Not just "brand awareness." Not just "thought leadership vibes." Leads, Clients, Partnerships. Revenue.
I've produced everything from intimate VIP dinners to multi-day conferences with thousands of attendees and 100+ speakers.
I've built webinar systems that added $20M in quarterly sales for a tech company. I've helped clients generate more revenue in a single three-day event than they typically do in an entire year.
But here's the thing people don't always expect: I'm not a buttoned-up agency type. I'm direct. I'm warm. I have a sense of humor, and I believe that the best work happens when people actually enjoy the process. I bring serious strategy and I take the results very seriously… but I don't take myself too seriously.
When you hire me, you get someone who will tell you the truth, build you something that actually works, and make sure you have a good time doing it. That's the deal.