HOW TO COMFORTABLY CLOSE THE ROOM with CONFIDENCE.
Part of being confident and comfortable when you make an offer….
is knowing you’ve put together one helluva package for people to say yes to!
Because when you’re excited to offer your program and all its sizzle to people…
they will be excited to say “yes!”.
Be sure your BONUS PACKAGE meets these three very simple (but critical) guidelines.
1. All bonuses must have value (don’t lump in a bunch of dusty, old “free sh*t”)
BONUSES SHOULD ALSO…
2. Ease a concern or objection the person might have about your program/product/service
3. Help Remove Obstacles and/or Accelerate Results
Here are some simple bonus ideas anyone can use. Plus, I’ve added some real-world examples and action steps below.
* Live Event or Workshop Ticket (yours or someone else’s)
* Private Session with You
* Virtual Training
* Live Training or Call
* A Review or Critique
* A Critical Checklist
* Easy to Use Template
* Screenshare “How-To” Video Tutorials
* Time-saving Sample Scripts or Forms
What does this look like in action?
Here’s a simple example. When people join the Start Me Up with Speaking Club we give away a ton of cool bonuses that make it easier to get started faster.
A few “quickstart” bonuses from inside the Start Me Up with Speaking Club:
> “Get More Gigs” Booking Script & Psychology
> Speaking Referral Form Sample
> Speaking Gig Workflow
> Order Form Samples
These types of bonuses speed up progress, because we’ve already done the testing, and we know these scripts, forms, and templates are proven to work. So a client can simply swipe em, customize em, and go.
ACTION STEP 1: What forms, samples, or templates have you’ve already created for your own business, that could help save your students time & energy?
We also add in SECRET BONUSES into our program (which add a nice BOOST to your client’s experience) & bonuses that help people progress through what might otherwise become a sticking point or reason to not move ahead.
For example, when clients come into our Start Me Up Club, sometimes they worry about how they will craft their talk. Crafting a new signature speech or talk, is a place where we see people get stuck in “thinking” mode. So I created a 3-hour virtual Talk Creation Workshop, where I lead you through the Command Any Room talk structure…step-by-step, so that by the time we’re done, you have your talk mapped out. (This is an example of a BIG BONUS that is NOT advertised on our sales page for the program.)
ACTION STEP 2: Where might your students get stuck? What additional training or support can you offer, so help them feel more free to say yes?
ACTION STEP 3: Review your bonus package and ask yourself if it meets the the 3 key criteria.
Do your bonuses ADD VALUE, ADDRESS A CONCERN OR OBJECTION, or SPEED UP PROGRESS. These types of bonuses are what people will value and appreciate most!
Let us know what you might shift in your bonus package in the comments below. 🙂
If you’d like to learn more about how you can use speaking to grow your business, you can click here to download the Start Me Up with Speaking Guide & sign up for free class too: Http://www.TheSpeakingWebinar.com.
Want to check out the Start Me Up Club?
Click here to take a peek at Start Me Up Club now.